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Published Articles

Internal Comms Hub,
Vol 1, Issue 8, 2008 "You’ve got the strategy – now what? When it comes to a successful strategy, the secrets are in the implementation practices. “Are yours good enough?”

   

Oman Economic Review,
2007 "An Outstanding Truth" – Nine out of ten strategies fail to be implemented successfully. This is the outstanding truth that business leaders around the world have been ignoring.

   

Internal Comms Hub ,
Vol 1, Issue 4, 2007 "How to build Your Brand From The Inside Out" - How Offering unique employee experiences, building cultures of trust and encouraging employee input to company decisions helped build popular employer brands.

Strategic Direction Viewpoint,
Vol 23 No. 2, 2007 – "One Million Pound Investment and 90 Percent Chance to Fail. Would you Sign Off?" - The challenge facing CFOs in supporting strategy rollout.

   

Leadership Excellence,
Vol 23 No. 11, 2006 – "The Strategy Challenge" – Published along side Tom Peters, Marcus Buckingham, Ken Blanchard and others this article succinctly describes the challenges in implementing strategy.

   

Human Resource Management International Digest ,
Vol 14 No. 6 , 2006- "Strategy Implementation: We got the people factor wrong! How to lead your saboteurs, groupies, double agents and mavericks"- Despite popular believe most people do not resist change. This mistaken believe has led to many implementations failing.

Professional Consultancy,
On-line Magazine of the Institute of Management Consultancy, 2006 :"The Flaws of Change Management Consulting" - Why the current change management equation just doesn’t work.

   

Strategic Direction ,
Vol 22 No. 3 – , 2006 "The Great Big Strategy Challenge" – Nine out of ten strategies fail to be implemented successfully. What does it take to be the successful one in ten?

   

Management Today, Issue 22, , 2006 "The Culture Factor" – Australian journalist interviews Mr. Speculand to find out just how culture can be a companies best asset.

Strategic Communication Management,
Vol 10, Issue 2 - , 2006 "Getting Employees Behind Strategy" - How do you engage employees through communication to support your strategy implementation?

   

Finance & Management, Issue 130 - , 2006 "Strategy: Making Your Plans Come Alive" – Creating strategy is only the first step. Implementing it well can give companies a competitive edge.

   
 

 

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